Blog SEO Tips - How to Get Eyes on Your Blog
- Steve Crayne
- May 3
- 3 min read
If you’re reading this post, chances are you’ve either launched your blog—or you’re thinking about it. Either way, you already know that blogging is one of the most powerful tools for sharing your expertise, building trust, and growing your online presence.
But here’s the million-dollar question:
What’s the point of publishing amazing content if no one ever sees it?
In a world where a quick Google search can answer almost anything, getting your blog to show up in those search results is everything. That’s where SEO comes in.
What Is SEO and Why Does It Matter?
SEO stands for Search Engine Optimization—and yes, it sounds technical, but don’t worry. It’s simply the process of making your blog content discoverable by search engines like Google.
When done right, SEO helps your posts rank higher in search results, which means more eyeballs on your content—without paying for ads.
Whether you're running a small business, a personal blog, or just sharing your thoughts with the world, SEO helps make sure your hard work actually gets seen.
BLOG SEO TIPS
Step-by-Step: How to Make Your Blog SEO-Friendly
1. Start With Keyword Research
Before you start writing, think: What would someone type into Google to find a post like mine?
Use tools like:
Google Keyword Planner
Ubersuggest
AnswerThePublic
Once you find a phrase people are actually searching for (like “how to start a blog” or “blog SEO tips”), make that your focus keyword.
Use it in:
Your title
The first paragraph
A few subheadings
Your image descriptions (alt text)
Your meta description
2. Make It Easy to Read
Google—and real people—prefer content that’s simple and scannable.
Tips:
Break your content into short paragraphs
Use bullet points and subheadings
Highlight key ideas in bold
Avoid long, complicated sentences
Your readers aren’t reading every word—they’re skimming for value. Make that value easy to find.
3. Add Internal and External Links
Want your readers to stick around longer? Link to other blog posts or pages on your site. This helps Google understand how your content connects—and keeps users engaged.
Also include 1–2 links to trusted external sites. It builds credibility and helps with search engine trust.
4. Optimize Your Images
Every image you upload should have:
A relevant file name (e.g., blog-seo-basics.jpg)
Alt text that describes the image and includes your keyword when possible
Bonus: Compress your images so your site loads fast. Google loves a speedy website.
5. Write a Killer Meta Description
This is the little blurb that shows up under your blog title in Google results. You only have about 160 characters—make it count.
Example: Want more traffic to your blog? Learn beginner-friendly SEO tips that help your content show up on Google—without the tech overwhelm.
Make sure to include your focus keyword and keep it compelling.
Bonus Tips for Long-Term SEO Success
✅ Be Consistent
Publishing one blog post is great. Publishing regularly? Even better. Google rewards sites that show up consistently with fresh content. Even once or twice a month is enough to build momentum.
✅ Track What’s Working
Use Google Analytics and Google Search Console to track:
Which keywords are bringing in traffic
How long people stay on your blog
What posts are getting the most clicks
This data helps you make smarter decisions about what to write next.
Final Thoughts
Writing a blog takes time, creativity, and often a little bit of vulnerability. The last thing you want is for your posts to live in internet limbo.
With the right SEO basics in place, you’re giving every blog post the best chance to succeed. You’re not just writing—you’re building a digital presence that grows over time.
So the next time you hit publish, take a moment to double-check your SEO checklist. Because the internet is big—but with the right tools, your blog can stand out.
