SEO Plans
for Small Businesses
Get Found by the Right Customers in Atlanta & Across the Nation
At Starting Gate Marketing, we help small businesses improve their visibility on Google through practical, long-term SEO strategies designed to generate real leads, not just website traffic.
Whether you're trying to improve your local rankings in the Atlanta area, strengthen your Google Business Profile visibility, or grow nationally within your niche, our SEO services are customized around your business goals, market competition, and realistic opportunities for growth.
There is no “one-size-fits-all” SEO strategy.
Every business has different:
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competition
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geographic targets
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customer behavior
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budgets
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growth goals
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levels of online authority
That’s why every SEO plan starts with a complete review of your current online presence, including:
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Website technical audit
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Keyword research
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Competitor analysis
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Google visibility review
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Local search evaluation
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Website content assessment
From there, we build an SEO roadmap designed to steadily improve your rankings, authority, trust, and lead generation over time.
SEO Built Around Real Business Growth
A lot of SEO companies throw around technical jargon, inflated promises, and complicated reports.
That’s not our style.
In partnership with BizLadder, our strategic SEO and digital growth partner, we focus on practical strategies that help businesses become easier to find online and easier to trust once customers find them.
That means focusing on things like:
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helping the right people find your business
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improving your visibility in Google Maps and local search
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strengthening your website content
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building trust signals across your online presence
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improving your long-term authority in your market
Good SEO is not magic.
It’s consistency, strategy, quality content, technical improvements, and ongoing refinement.
Done correctly, SEO becomes one of the highest ROI marketing investments a business can make over time.
What Makes Our SEO Approach Different
We don’t believe in locking clients into long contracts or selling cookie-cutter SEO.
Every business is different.
A local roofing company targeting “roof repair companies near me” requires a very different SEO strategy than a national ecommerce brand trying to compete across the country.
Some businesses need:
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aggressive long-term SEO campaigns
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local SEO cleanup
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Google Business Profile optimization
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service-area SEO pages
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content strategy
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authority building
We’ll also tell you honestly when a keyword is:
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too competitive
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unrealistic for the current budget
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or likely not worth chasing
Our goal is to help you make smart long-term marketing decisions, not sell unnecessary services.
What’s Included in Our SEO Services
Depending on your business goals and market, our SEO campaigns may include a combination of the following:
On-Page SEO & Content Optimization
Improving page structure, content, metadata, headers, and keyword targeting to better match how people actually search.
Google Business Profile Optimization
Helping businesses improve visibility in local Google Maps results and local search rankings.
SEO Service Pages & Content Strategy
Creating and optimizing service pages, city pages, blog posts, and FAQ content designed around high-intent search terms.
Technical SEO Improvements
Improving website structure, internal linking, indexing, page speed, mobile usability, and overall technical health.
Authority & Trust Building
Improving online trust signals through ethical backlink strategies, local directory optimization, and broader online consistency.
AI Search Visibility Optimization
Preparing your business to appear not only in traditional Google results, but also in emerging AI-powered search platforms and search summaries.
Reporting & Ongoing Strategy
Monthly reporting, keyword tracking, competitive monitoring, and strategic reviews to measure progress and identify new opportunities.
Atlanta SEO Services With Nationwide Reach
Starting Gate Marketing is based in the Atlanta area, but we work with businesses throughout the United States.
We commonly help:
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local service businesses
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professional service firms
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home service companies
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consultants
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startups
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ecommerce businesses
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growing regional brands
Local SEO Campaigns
For local businesses, we focus heavily on:
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Google Business Profile optimization
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Google Maps visibility
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localized service area pages
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review strategy
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local keyword targeting
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local trust signals
The goal is simple:
Help your business become the obvious local choice when someone searches for your services.
National SEO Campaigns
For businesses targeting a broader audience, we focus more heavily on:
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content authority
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topical relevance
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advanced keyword strategy
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site structure
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backlink quality
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long-form SEO content
National SEO is typically more competitive and requires a stronger long-term strategy, but when done correctly it can create a major competitive advantage over time.
Wix SEO Specialists
We have extensive experience helping businesses improve SEO performance on Wix websites.
Despite outdated myths online, Wix websites can rank extremely well when they are properly structured and optimized.
Our team understands:
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Wix SEO settings
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structured data implementation
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page hierarchy
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technical optimization
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SEO-friendly content structure
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local SEO configuration within Wix
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Google indexing best practices
We combine website strategy with ongoing SEO support to help businesses get the most value possible from their Wix website investment.
Monthly SEO Plans
Our monthly SEO plans are customized based on:
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your business goals
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competition level
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market size
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geographic targets
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and growth objectives
No Annual Contracts Required
We believe clients should stay because they see value, not because they are trapped in long agreements. We only ask for a 4-month minimum on-ramp. Beyond that, you continue to pay because of the value you are receiving from us.
Monthly SEO plans may include:
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ongoing optimization
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content improvements
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blog strategy
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Google Business Profile updates
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competitor monitoring
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keyword tracking
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technical SEO adjustments
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monthly strategy reviews
Monthly Zoom consultations are available to review progress, discuss opportunities, and plan next steps.
Basic SEO Setup, Starting at $475
Perfect for businesses that need foundational SEO setup for a new or existing website.
Includes:
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Keyword research
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Competitor research
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SEO optimization for up to 5 pages
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Google Search Console setup
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Google Analytics setup
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Google Business Profile setup
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Structured data implementation
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Technical SEO review
Typical completion time:
5–10 business days after website content is finalized.
SEO Is a Long-Term Investment
SEO takes time.
While some businesses see movement quickly, most campaigns begin producing measurable momentum within 6-9 months depending on:
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competition
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market size
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website quality
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existing authority
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content depth
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geographic targets
The businesses that consistently invest in SEO often build a long-term competitive advantage that compounds year after year.
Over time, strong SEO can:
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reduce dependence on paid advertising
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improve lead quality
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increase brand authority
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lower cost per lead
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and create more predictable inbound opportunities
Frequently Asked SEO Questions and Answers
I cannot find my site on Google, can you help?
If you may have created or submitted a new page or sitemap and/or requested indexing. It can take time for Google to fully publish your page; allow at least one week after submitting these documents before assuming there is an issue with it!
One effortless way to check is by putting the following syntax and website into Google search engine and see if it is listed.
If it is not listed, then there could be a problem with the page setup and SEO.
How do I get to the first page in search results?
Getting on to the first page of Google for any keywords can be tricky. There are lots of things that can be done to improve rankings and doing thorough keyword research is one of the most important things to be done. Local based websites are easier to rank for than national but having good on page optimization is necessary.
Contact us for more information.
How many keywords can I have on my website?
If you want a targeted approach to keywords in a specific industry, then it is better to concentrate on one keyword per page or service. Google is constantly changing its algorithm so what is best today may not be the best tomorrow. Google is concentrating increasingly on user experience so answering the users query is most important. Long tailed keywords are playing a bigger part so you can put about three main keywords within title tags that will be picked up in the search ending providing content and the on-page SEO has been done right.
What is a Title Tag?
The title can be found in the browser title bar at the top of the search engine page, as well as in the search engine results pages (SERP). The title tag should contain your keywords.
What is a Meta Description?
A page's meta description tag is meant to give the user an idea of the content that exists within the page and how it relates to their search query. This is displayed as part of the search snippet in a search engine results page (SERP).
What is the difference between a title tag and H1?
The main difference between a page title and an h1 tag is that the page title is shown in the browser window and search results snippet. The h1 tag is only shown on the page itself but Google sometimes uses the H1 tag to rewrite the title tag if it thinks it is a better title for the user’s query.
How much does SEO Cost?
How long is a piece of string would be easier to answer. It all comes down to budget, how much you charge for products or services. Some well-done low budget SEO can pay dividends. However, keeping up with SEO is especially important so factor in a monthly allowance to tweak where necessary.
How long does SEO take?
SEO does take time to show results. Basically, a rule of thumb is from doing the SEO it could take 3 months or more to see results depending on factors such as competition, locality is it an ecommerce site and many more factors.
What are the five most crucial factors in getting my website to the first page?
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Unique excellent quality content.
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Good keyword research.
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Quality on page SEO
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Ease of use
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Page speed
What is the difference between local and national SEO?
The difference between local and national in a nutshell is that national is aiming towards a bigger market audience where local is as it says more a local area. Ecommerce sites are usually more national and require a bigger SEO budget as you will usually be competing with more competition. Local SEO can be done on a cheaper budget as you have less competition to go up against.